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TIB

I thought I’d start a series of posts about the business side of blogging. A series about the practicalities that face bloggers today. Don’t worry, it’s not a yawn fest!

I wasn’t interested in business studies at school. I footered around in lessons, scrawling song lyrics onto the lined pages of my exercise books rather than actual useful stuff like ‘breakeven analysis’ and ‘the marketing mix’. On the morning of my GCSE exam, my friend reminded me that I should be in the school hall rather than mucking about with her cats at her house. You get the picture. Such a shame because now I’d eat all that business studies info. up like I was starving for it.

That’s the thing about blogging. It’ll bring you face-t0-face with the business world whether you like it or not. There are things to consider when writing, such as copyright law, advertising, and intellectual rights. I now regret, completely, arsing around at school when this information was being given to me for free. Still, youth is wasted on the young, as they say.

It’s not a total disaster. There is such a thing as learning on the job, which is arguably better than learning in theoretical and abstract examples that don’t appeal to you or anything you’re doing when you’re sixteen and desperate to get outside and mess around on the school field with your chums.

I thought I’d write up these things I’m learning as I go along so that you can see the sorts of situations you might face as you write and produce your blog. I don’t proclaim to be a business genius or in any way sage, but it might help to read someone else’s experiences as they take the journey! It always helps me when I read the business posts on, say, Independent Fashion Bloggers, Retro Birds, or  Rock n Roll Bride. You can see from these ladies’ sites that it’s fascinating to learn your business from the inside. I’m very much looking forward to it, and I’m passionate to make it work, and I’m no way afraid of mistakes. I’m going to finish on a very nerdy note and quote Alfred Pennyworth and Thomas Wayne in Batman, “And why do we fall, Bruce? So we can learn to pick ourselves up.” Nerdy, but quite right.