You want to know what happens when a wedding dress lookbook shoot turns into a weekend of high jinks with confetti cannons, glittery accessories, and some good old Brighton fun? Keep reading!!
PS my favourites are the ombré pinky dress and the gold polka dotty one. WOW. What’s your favourite?
The Story of the Shoot by Lexi Fleming
I first met Louise from Oh My Honey around five years ago when we worked together on a pin-up style shoot with her first bridal collection. After a couple of years of bumping into her at wedding fairs and events, we started a pretty unofficial collaboration team, a.k.a. every time I want to do a shoot, Louise is the first person I contact! I love her general ethos towards business, and her imagining, and we’re usually totally on the same page with how we want things to look or feel. That’s why when Louise asked if I’d shoot her new bridal range, I jumped at the chance!
We ended up shooting over two days; the first being the lookbook and then the second being our Brighton beach confetti styled shoot. I came up with the idea one evening, having spent days looking at pretty confetti shoots. So I suggested staying over (with no alcohol as I did Dry January for charity!), but we nicknamed it #48hourbridalfest!
I knew I wanted really alternative babes as our brides, and it fell into place that we ended up with three girls with awesome coloured hair! It’s a great contrast and shows that all types of brides wear Louise’s dresses, from beautiful vintage brides to awesome, tattooed alternative brides!
I love visiting Brighton, and the weddings I shoot there are always really colourful; you can’t go wrong with the beach! I really wanted to incorporate Marina Drive and its iconic mint green railings as much as I could.
The original plan was to get fun action shots of confetti, but that quickly changed after four confetti cannons blew off into the sea instantly, so instead we changed tactics to just have fun with the girls despite the horrendous chill!
It was also a great chance to show the new Crown and Glory headpieces, and they look awesome on the girls’ coloured hair!
LOUISE FROM OH MY HONEY
Me and Lex love working together – I think we both have a similar style ethos, and we encourage each other to try new ideas. I think one’s work quite often inspires the other. Because she was coming down to Brighton to shoot the lookbook, Lex suggested we make a weekend of collaborating together, and as well as having the lookbook shoot, we captured something fun with Brighton as the backdrop, showing that the dresses aren’t just classic vintage styles, but that they can also alternative and edgy, too.
For the models, we picked Alex, Vanessa and Giselle, none of whom had met before, but the three of them soon bonded when we sent them walking along Brighton promenade in January, with no coats on and helium balloons! We knew they would look awesome together; it was great to get the different coloured hair, mixed with tattoos, and styled with their own shades and Crown and Glory accessories. Lex’s photography captures the fun, colourful day we had perfectly!
Dresses – Oh My Honey
Photography – Fleming Photo
Flowers – Bettie Rose Flowers
Accessories – Crown and Glory
Models – Alex, Vanessa and Giselle